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BBM Close, Why?

BBM Close, Why?

From various media ranging from visual media such as Television and Online Media, it is reported that today Blackberry Messenger is officially closed. As is known from one of the online media Sellular.Id writes that PT Elang Mahkota (EMTK) will close the BlackBerry Messenger (BBM) instant messaging service on May 31, 2019.
Many netists are typing in the keyword "Why does BBM Close?"
This closed BBM application information was announced through the official BlackBerry Messenger blog.

In writing, the reason BBM closes its platform is because it is difficult to get new users and many of their users go to other instant messaging services.

"It cannot be denied, the technology industry is so dynamic. Although we have mobilized various efforts, many users have chosen to move to other platforms, while new users are difficult to obtain. "BBM wrote in its official blog on Thursday (18/04).

In addition, intense competition with other instant messaging services can be a major factor in closing BBM. Just look at WhatsApp, Facebook Messenger, and their Line can be said to be leading in instant messaging services now.

Starting from 2016, BBM started a new journey to renew its platform to make it more fresh and have many features. The company has the ambition to deliver a cross-platform service that allows users not only to send messages and share stories, but also to enjoy various content and even pay various bills.

But over time, this ambition is now only a memory.

For information, Creative Media Works Pte. Ltd legally signed a BBM license agreement with BlackBerry Limited to run the Consumer Cross Platform BBM service.